Pro-biotech food ad campaign launched

From: Michele Gale-Sinex (mgs@rprogress.org)
Date: Tue Apr 04 2000 - 16:01:34 EDT


Howdy, all--

Thought this item from /The Daily Gist/ might interest some of you.

Assume nothing (like that this campaign will backfire). Keep the heat
turned up. And stay in touch with The Center for Media and Democracy's /PR
Watch/ (http://www.prwatch.org) for ongoing news on how these major
corporations engineer consciousness and seed distortions...all in the name
of UberMegaMaxxiim Profit for a handful of already rich and privileged
people...while ignoring what consumers are loudly and clearly saying what
they want.

Listen??? Faugh, who needs to listen? If god had meant people to listen,
she'd've given them, I dunno, ears or something.

peace
mish
(writing on her own lunchtime nickel)

~~~~~~~~~~~~~~~~~~~~

MONEY CAN'T BUY YOU LOVE -- BUT IT CAN BUY AN AD CAMPAIGN
Reacting to a growing backlash against genetically modified (GM) foods,
Monsanto and other biotech giants have committed to spend $50 million a
year for up to five years on a campaign to convince North Americans that
their products are safe and beneficial. The campaign kicked off yesterday
with TV commercials on major networks, and will include print ads and a
website. The companies, which have joined forces to create the Council for
Biotechnology Information, hope to fight back against the increasing
influence of anti-biotechnology activists, who helped build resistance to
GM foods in Europe and are trying to do the same in the U.S. GM opponents
predicted the industry campaign would backfire. Charles Margulis of
Greenpeace: "The nice thing is that consumers are pretty much concerned
about biotech foods as soon as they hear about them."

straight to the source: Washington Post, Justin Gillis, 04.04.00
http://www.washingtonpost.com/wp-dyn/business/A4990-2000Apr3.html

("Fearing that activists will succeed in turning the American public
against genetic engineering, the biotechnology industry launched a
preemptive strike yesterday, committing up to $50 million a year for a
massive advertising campaign.")

straight to the source: St. Louis Post-Dispatch, Bill Lambrecht, 04.04.00
http://www.stlnet.com/postnet/stories.nsf/ByDocID/045A07395C9E31DC862568B700
32A3E2?OpenDocument

("WASHINGTON - Monsanto Co. and its biotechnology rivals began a $50
million campaign Monday to sell Americans on the benefits of genetically
modified food.

With television and print ads along with a Web site and toll-free number,
the newly formed Council for Biotechnology Information is seeking to raise
awareness and reduce worry at a critical juncture for a powerful new
technology.")

catch it only in Grist Magazine: a cartoon about GM foods
http://www.gristmagazine.com/grist/ha/ha071299.stm

To Unsubscribe: Email majordomo@ces.ncsu.edu with the command
"unsubscribe sanet-mg". If you receive the digest format, use the command
"unsubscribe sanet-mg-digest".
To Subscribe to Digest: Email majordomo@ces.ncsu.edu with the command
"subscribe sanet-mg-digest".

All messages to sanet-mg are archived at:
http://www.sare.org/san/htdocs/hypermail



This archive was generated by hypermail 2b29 : Wed Apr 05 2000 - 20:00:37 EDT