> -----Original Message-----
> From: Deborah Kane [mailto:tfa@teleport.com]
> Sent: Wednesday, March 29, 2000 9:28 AM
> To: iffs@nal.usda.gov
> Subject: Position Opening at The Food Alliance
>
> With apologies for cross postings, please do share this job announcement
> with other list serves you may be on, or colleagues you think might find
> it
> of interest. Thanks very much.
>
How to Apply
Submit a resume and letter of introduction of no more than two pages
to The
Food Alliance, 1829 NE Alberta, Suite #5, Portland, OR 97211.
> The Food Alliance Seeks Sales and Marketing Professional
>
> The Food Alliance, a Portland Oregon-based nonprofit organization, seeks a
> sales and marketing professional to help implement its labeling
> recognition
> program.
>
> The Food Alliance recognizes and rewards farmers who produce food in
> environmentally and socially responsible ways, while simultaneously
> educating consumers about the benefits of sustainable agriculture. Farmers
> who meet The Food Alliance's strict eligibility requirements can market
> their products with The Food Alliance's seal of approval: Food
> Alliance-Approved. Shoppers can look for The Food Alliance seal of
> approval
> in grocery stores, farmers markets and roadside stands throughout the
> Northwest. For more information visit our web site:
> www.thefoodalliance.org.
>
> Position Description
>
> This new member of the Food Alliance team will have primary responsibility
> for recruiting new retailers and processors, and providing marketing
> support
> to current retail partners selling Food Alliance-Approved products. It is
> expected that the candidate will be able to persuasively articulate the
> benefits of participation in The Food Alliance-Approved program to
> retailers, processors, and distributors.
>
> The person in this position will:
>
> * Recruit new retail partners and processors to the program;
> * Implement and expand an in-store marketing program that effectively
> promotes agricultural products bearing the "Food Alliance-Approved" seal;
> * Manage the development of point of purchase and other marketing
> materials;
> * Develop and deliver training to store personnel to effectively
> promote Food Alliance-Approved products;
> * Oversee development and test marketing of Food Alliance-Approved
> products; and,
> * Manage both in-store and outside promotions and advertising with
> retail partners.
>
> A successful candidate will have the following skills and experience:
>
> * Experience developing and implementing successful sales programs;
> * Experience in retail marketing, preferably in the grocery industry;
> * Excellent verbal and written communication skills;
> * Possess energy, enthusiasm, and a commitment to the project's goals.
>
> Experience with agriculture and with natural, processed, or packaged goods
> is desired.
>
> Position will be based in Portland, Oregon with significant travel in the
> Pacific Northwest and beyond. Salary competitive, DOE, with excellent
> benefits. The position remains open until suitable applicants are found.
>
> How to Apply
>
> Submit a resume and letter of introduction of no more than two pages to
> The
> Food Alliance, 1829 NE Alberta, Suite #5, Portland, OR 97211.
>
>
> Deborah J. Kane
> Executive Director
> The Food Alliance
> 1829 NE Alberta, #5
> Portland, OR 97211
> (503) 493-1066
> FAX (503) 493-1069
> www.thefoodalliance.org
>
> The Food Alliance ... working to ensure that our children and our
> grandchildren have 'Good Food for a Healthy Future.'
>
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