The best way to see this doesn't happen is to buy B&J stock and vote it.
B&J has struggled for several years. It's much more difficult to do social
justice experiments in real time with shareholders to answer to, espcially
in the highly volitile area of premium ice cream. Haagen-Daas and Dryers
are already the distribution avenues for B&J.
While I would also hate to see this grand experiment in "benevolent
capitalism" fail, and , would myself, cease to buy the product if the
company were sold, especially to Nestle', I can understand how this could
happen. B&J has been swimming upstream for almost a decade, inspite of
hiring "conventional" CEO's to bring the company more in line with a
corporate business model.
If everyone on these two lists bought just one share of stock, and voted
it. Then encouraged others of similar social conscience to do the same,
AND really got involved by reading the P&L and Balance sheets and made
suggestions, it might still be possible to keep this company alive. Alot
of personal work and time, yes, but what's it worth to you?
Marcie A. Rosenzweig
Full Circle Organic Farm
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