First of all, many thanks to those of you who have written me
individually recently to inquire whether I'd gotten dispirited on
SANET and stopped writing. I haven't; I've just been extra busy with
a cluster of writing, Web, and publishing projects lately. I've also
been feeling a little under the weather as my body adjusts to
shorter, darker days that, in early November, are warmer and sunnier
than they were in July. Peculiar beyond belief. :^D
This morning, it occurred to me that lately I haven't posted anything
to you all from PR Watch, CMD's corporate-flack-watching newsletter.
An item in the third quarter, 1999, newsletter that I think would
interest many of you: an article about companies that seek
"commercial advantage through a focus on sustainability," and how
that works at the PR level.
Through the Revolving Door: From Greenpeace to Big Business
by Dr. Sharon Beder
http://www.prwatch.org/99-Q3/greenpeace.html#start
peace
mish
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Michele Gale-Sinex
Communications manager
Center for Integrated Ag Systems, UW-Madison
http://www.wisc.edu
UW voice mail: 608-262-8018
Home office: 415-504-6474 (504-MISH)
Home office fax: Same as above, phone first for enabling
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Look around the table. If you don't see a sucker, get up.
Because you're the sucker. --poker player Amarillo Slim
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