> Does a vast and potentially instructive irony lie in the fact that
> Steve McFadden is doing a CSA book-signing at Barnes & Noble, the
> MegaCorp That Devoured A Zillion Independent Bookstores? Or is this
> my foolish-consistency-hobgoblin hog-tying my tiny mind? :^)
I adore your postings on the net. Such logic!
Having just written and released a new book concerning sustainable
(and local) ag myself, I thought you might be interested in knowing that
we treat the book just like any of our other farm products - we direct
market and cut all the middle men out! Consider the following significa.
- written by um wah
- illustrations by um wah
- designed by um wah
- marketed by um wah
- distributed by um wah
- profits go to . . . um wah!
By the way, I just shipped a book today to the University of Wisconsin
at Madison "Memorial Library" on State Street. Do I owe you a much
appreciated "Thank You for Your Order?"
New Book Announcement
Title: Dynamic Farmers' Marketing: A Guide to Successfully Selling Your
Farmers' Market Products
by Jeff W. Ishee
Softbound, 129 pages
Published by Bittersweet Farmstead
Dimensions: 8 1/2 x 11
Fed ID# 9422767023
List price: $14.95 + $2.50 shipping (international slightly higher)
This new non-fiction work from market gardener and Shenandoah Valley
farm radio broadcaster Jeff Ishee addresses the explosive growth of
public farmers' markets in the United States and how family-scale
farmers can capitalize on this trend. Step-by-step procedures for
vendors, market management and new market organizers.
Initial reviews include:
"Packed with information. My kind of book! It has so much good
information, I think I should make it mandatory each one (of our
vendors) buy a copy." - Lynn Wettach, Market Master, St. Augustine,
" . . . the sort of thing that makes me want to become a farmer. With
this his first book, Jeff Ishee has done a great service to the movement
to reestablish the small family farm as an economically viable way of
life in America. I hope this will not be the last we see of Jeff as an
author. It is excellent." - Robert Green, Editor and Publisher, QYLM and
"A practical and fun to read book on a crucial topic. Anyone who sells
or thinks they may in the future sell farm products needs a copy of
this." - Gwen Roland, Communications Specialist, SARE, University of
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