Farmers Markets '96: The What's Hot/What's Not Guide For Growers &
Managers is now available from New World Publishing. The 12-page report
is written by Eric Gibson, author of the widely acclaimed book Sell What
You Sow! The Grower's Guide To Successful Produce Marketing. Based on
interviews and questionnaires from farmers market vendors and managers
around the country, Farmers Markets '96 reveals the latest tips and
trends, including hot products (fresh and value-added), best new display
ideas, merchandising and selling tips, farmers market promotion ideas, as
well as key issues & challenges.
To order Farmers Markets '96, send $4 plus $1 S/H ($5 total) from New
World Publishing, 3085 Sheridan St., Placerville, CA 95667. Calif.
residents add 29cents state sales tax ($5.29 total). Canadian residents
add 50cents extra shipping ($5.50 total). Credit card orders call (916)
622-2248.
"During the research and writing of my book, Sell What You Sow!, I
found that no other small farm marketing venue, save that of CSA's
(community supported agriculture), engenders so much positive response
from participants as that of farmers markets," states Gibson. "But at
the same time, farmers markets are facing unprecedented challenges for
survival, such as competing with supermarket convenience. Farmers Markets
'96 is intended to be a refresher course for farmers market vendors and
managers so as to better enable them to survive and thrive in the modern
shopping environment."
Eric Gibson/New World Publishing/3085 Sheridan St./Placerville, CA 95667
(916) 622-2248 e-mail newworld@el-dorado.ca.us
Author/Publisher
Sell What You Sow! The Grower's Guide To Successful Produce Marketing
$22.50 + $2.50 S/H (Calif. residents add $1.63 tax or $26.63 total).
Farmers Markets '96: The What's Hot/What's Not Guide For Growers & Managers
$5 postpaid. (Calif. residents add 29cents tax or $5.29 total).
Wild Herbs In Your Backyard: A Pocket Guide For Identifying & Using
Commonly Found Plants of Exceptional Medicinal & Nutritional Value
$6.95 + $2 S/H or $8.95 total (Calif. res's add 50cents or $9.45 total).
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